81 Years and Counting!

Follow along as the Third Generation, Mr. Bart Fox, takes on the Store

Smathers & Branson

Purveyors to Carolina Royalty since 1942

Proudly serving the Chapel Hill community, North Carolinians, and friends from all over for 80 years on Franklin Street!


The Carolina Collection

Thoughtfully crafted & curated garments for the Carolina style connoisseur!